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Cap Career: Succeeding at Real Estate!

Comparative Productivity by Broker

Average Productivity by Broker from 2003 to 2007
Greater Montréal Real Estate Board versus Broker Via Capitale

  GMREB Average
per broker
at Via Capitale
Difference
Listings 51,87 59,21 + 14,15%
Number of transactions 28,75 32,57 + 13.29%

Conclusion: Thanks to their tools and superior training, Via Capitale brokers list and sell much more than average in the industry.

That's where it counts!

What about a banner's market shares or a brokers's average productivity? The statistics in our industry are grouped in such a way that a banner that had the 25 most productive brokers in Québec could hold one of the smallest market shares. That's not all. A company counting on the 5,000 least productive brokers could hold one of the largest market shares, if not the best. Does this make the company in the first example a worse company? Of course not! And what to make of our second example ... this is certainly not the best company!

Market shares are not a gauge of success for listing, no more than they are a gauge of success for your future income, but the above statistics are a WITNESS to a reality that you must keep in mind.

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